Growth • AI • Product • Execution

I build products and growth through marketing and AI.

Problem-solving mindset. I turn messy challenges into clear systems, dashboards, and decisions.

Focus Execution-first
1,000+
Pilot tests (PetPass)
€750M
Target market (IT+FR)
110/110L
MBA final grade

Operating stack

Meta Ads TikTok Ads Google Ads Python Next.js MySQL n8n

Selected projects

Practical builds where I shipped systems, improved clarity, and solved real operational problems.

Ricordopersempre.com

QR Platform

Coordinated product delivery across suppliers and IT. Built a structured execution flow to keep milestones predictable and the platform scalable.

Project coordination Delivery Ops

PetPass

Digital Passport

Built to solve fragmented pet health data and emergency access. QR tag + mobile profile with structured records and reminders.

Product Mobile-first Validation

EduAdvisor

GenAI Chatbot

Led a team to design a GenAI chatbot concept to address the NEET challenge. Focused on clarity, user flow, and actionable guidance.

Team lead GenAI UX

Featured (optional)

This area can host extra highlights (links, writeups, or mini case studies).

Experience

Roles, output, and the problems I solved.

Product & Project Coordination — Ricordopersempre.com

Aug 2024 → Present
  • Aligned suppliers and IT around a clear delivery plan.
  • Turned milestones into a reliable operating cadence.
  • Improved clarity for stakeholders while keeping execution fast.

Founder — PetPass

May 2025 → Dec 2025
  • Defined product vision and validated real user needs.
  • Built core UX flows for fast, reliable emergency access.
  • Coordinated build and delivery with technical partners.

Growth Hacker & Shareholder — Popup S.R.L.

Mar 2022 → Feb 2023
  • Executed marketing initiatives and performance reporting.
  • Built decks and analyses to support strategic decisions.
  • Bridged stakeholder expectations with data and execution.

Video Editor — Underdogs.mov

Apr 2023 → Jul 2023
  • Delivered consistent content outputs under tight timelines.
  • Improved production workflow and standardization.
  • Collaborated across creative stakeholders for quality and delivery.

Skills

Problem-driven product and growth execution, focused on clarity, speed, and measurable outcomes.

Core

Problem framing → solution design KPI analysis & decision-making UX flows that reduce friction Stakeholder alignment

Tools

Meta Ads TikTok Ads Google Ads Python Next.js MySQL n8n WordPress Shopify

Languages

Italian (native) English (C1) Spanish (B2)

Education

MBA — Tor Vergata School of Economics (Rome)
Sep 2023 → Oct 2025 · 110/110 cum laude
Thesis: “The Missing Middle: How SMEs Navigate AI Adoption”
BSc — Alma Mater Studiorum Bologna
Sep 2019 → Mar 2023

Awards & Certifications

Signals of execution and credibility.

Accenture GenAI Lab

Team lead — awarded “most performing team” (EduAdvisor).

Start-Cup Lazio

Finalist — “CloudRenter”, winner ICT prize.

Certifications

  • AI & ML — FORPIN (Feb 2024)
  • Cybersecurity & Blockchain — FORPIN (Apr 2024)
  • Marketing & Communication — IBMI (Dec 2022)
  • Python 3 — Codecademy (Dec 2022)

Project galleries

A quick visual walkthrough of two products I shipped: dashboards, flows, and UX details.

Want to collaborate?

Send a message — I’ll reply with a clear plan.

“Differentiation isn’t what you say — it’s how clearly you solve problems.”

Location Rome / Remote
Focus Growth + AI + Product
Output MVP → Traction → Scale